Fayetteville NC, August 28, 2010 – Advantage Newspaper Consultants, Inc. (ANC); a leader in sales consulting, TV magazine ad sales and digital publication services announces tremendous growth and expansion despite the tough economic climate in the newspaper industry.
While many newspapers in the United States are suffering from bankruptcies, lay-offs and mandatory furloughs as advertising sales have hit record lows, ANC continues to be a newspaper industry business that is thriving and maintaining consistent growth. ANC recently announced a 15% increase in annual revenue and has experienced a 29% year-to-date increase in new client acquisition.
According to John Jones, ANC Vice President, “with the current economic crisis, newspapers have become more cost conscious and are looking for ways to increase advertising revenue results without adding sales staff or experts to manage e-editions”. Jones offers these explanations of ANC’s success. “Our company’s purpose is to help newspapers create new revenue and accomplish more with existing resources. Programs such as Platinum Advantage have no upfront costs and offer multi-platform advertising packages. We only make money when the newspaper does, so a successful campaign is a win-win for both of us and our business model has succeeded and grown every year despite industry problems.” ANC offers diversified, customizable programs to meet the particular needs of each newspaper client with unrivalled customer service. “We offer levels of service that you won’t get from a large, impersonal corporation. Our staff genuinely cares about helping our customers”, said Jones.
About Advantage Newspaper Consultants
Founded in 1996, ANC is dedicated to providing newspapers with innovative marketing and sales expertise that enhance readership and profitability by integrating newspaper industry experience with technology. ANC provides compelling marketing, digital processing and consulting services to over 300 North American publications and generated more than $30 million in newspaper client advertising revenue in 2009. Visit www.newspaperconsultants.com to learn more about ANC programs.
For media inquiries, contact:
John Jones, Vice President / 910-323-0349 / firstname.lastname@example.org